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Tag Archives: business books

THE BUSINESS OF BUSINESS: REVIEW OF PURPLE COW

It was one chilly, winter afternoon. With the breeze blowing outside, rattling the branches against the windowpanes, we sat inside with our laptops warming our legs. What? Too dramatic? Ok, yea, well maybe. Fact is, if I explain it simply it doesn’t sound all that exciting. Remember how I mentioned that conversation where Tina, April, […]

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